Hair, Lip and Skin Colors That Make Teeth Look Whiter

Smiling woman with dark wavy hair and bold magenta lipstick.

Teeth look whiter beside colors that push against yellow: blue-based reds, berry and plum lips, and deeper, cooler hair around the face. Nude, beige, caramel and orange-based shades do the opposite. When 100 observers scored the same smiles with and without five lipstick shades, nude scored darkest and red and violet scored whitest. Most people … Read more

Unlocking Your Best Self: The Science of Personalized Beauty

Woman applying skincare product while looking in bathroom mirror.

If you’re somebody who is interested in looking better, then you’ll be excited about how new technology is unlocking the science of personalised beauty. Now everybody can get a regime that’s tailored specifically for them. But what does this look like in practice? How can you actually take advantage of some of these new technologies … Read more

Best Natural Face Moisturizers: 7 Picks I Keep Rebuying

Natural skincare products, luxury moisturizer jars, aloe vera, honey healthy female skin, bright bathroom.

Seven years. That’s how long I’ve been doing this. And in seven years, I’ve burned through more moisturizers than I’d like to admit, some of them genuinely embarrassing purchases in hindsight. Here’s what I’ve learned: most of them are packaging. The jar looks expensive, the copy sounds convincing, and then you use it for three … Read more